Skip to main content

Near Northamptonshire - BCS Bedford: Designing for The Connected Consumer

Date: Wednesday, 26 February, 2014

Title:  “Designing for The Connected Consumer:
           Adapting to changes in customer behaviour - Responsive Web Design.”

Speakers:  Chris Smith and Alec East of THBOOM! Web Consultancy

Time:  6.00pm for 6.30-8.00pm

Location:  Studio Theatre, Bedford College, Cauldwell Street, Bedford MK42 9AH

Register online at www.bedford.ac.uk/rwd

Abstract
 We are delighted to welcome Chris Smith and Alec East to Bedford College to talk at the next joint British Computer Society (BCS) - Bedford College free evening lecture on Wednesday 26 February.  This talk is part of the highly successful series of events held at Bedford College in partnership with the Bedford branch of the BCS.

Both Chris and Alec have been involved in interactive digital media since 1995.  They have worked internationally on projects ranging from pioneering the development of mobile social networks to creating award-winning interactive TV programs.  Nearly two decades of large-scale, big-name projects later and they've come to the firm belief that the future for business lies, not in the technology, but in being customer-centric in every aspect of an organisation and, if your business is going to survive the next decade, you need to be making the move towards putting the customer at the very centre of your business model now.  They formed THBOOM!, a web consultancy, in 2010 because other agencies were not willing or able to address this issue.

Target Audience
 This talk will be relevant to anyone interested in the connected consumer, the changing face of communication and their impact on the future of business.

The statement that “an entire generation has grown-up in a world where the web and mobile phones have always existed” has turned from a cliché into an alarm call as industry begins to recognise the influence their buying habits have now, and will have in future.  But it's not just them; everyone's behaviour has changed... except for the agencies who do your marketing, recruitment, advertising, branding...

Key Points

§    What on earth is a connected consumer and why should you care?
o      It's about behaviour change, not technology
o      Their impact now and in the future
o      The increasing importance of search
o      Some survival tips

§    What is Responsive web design
o      A little history
o      Why is responsive important?
o      From innovation to must-have
o      What are the challenges it presents for design and build?
o      What it does not do?

Agenda

6.00pm                        Registration, refreshments and networking

6.30pm                        Introduction
                                    “Designing for the Connected Consumer”

6.55pm                        Responsive Design – anytime, anyplace, anywhere

7.20pm                        Opportunity to question the speakers

7.45pm                        Thanks
             Opportunity to network and talk to the speakers

Popular posts from this blog

Experiments in teaching Neural Networks

Excel Based







Scratch-based
More details available at https://computingnorthampton.blogspot.co.uk/2016/11/miniproject-using-scratch-to-build-and.html including links to the code.


All views and opinions are the author's and do not necessarily reflected those of any organisation they are associated with. Twitter: @scottturneruon

Social Analysis of Publications

The Computing staff's network of co-authors, at the University of Northampton, based on the University's  research repository NECTAR - http://nectar.northampton.ac.uk/view/divisions/SSTCT.html on 12th November 2016. The data goes back to 2010.




The data was analysed using the software VOSviewer - http://www.vosviewer.com/ free software for visualising networks. Differences in colours represents, the clusters of publications with those authors picked out by the software. The relative size of the circles is the relative number of publications listed; so for the two biggest circles/hubs it relates to 55 and 34 publications in this time period. Some relatively new authors, to the University but not to research, explains some of the 'islands' and the number of publications within it - it only reflects publications whilst at the University of Northampton.

To dig a little deeper, going to  look at the two biggest 'hubs' through their NECTAR records, so potentially going …

Computer lecturer’s research helps improve the next generation of technology

Taken from: http://www.northampton.ac.uk/news/computer-lecturers-research-helps-improve-the-next-generation-of-technology/ A computing lecturer at the University of Northampton, who is researching into how the efficiency of our everyday devices, such as mobile phones, can be improved, has been awarded the best paper at two recent conferences. Dr Michael Opoku Agyeman has written several journal papers focusing on how the next generation of technology can meet the ever increasing demands from consumers. He was invited to present his work at the 19th Euromicro Conference on Digital System Design in Cyprus and the Institute of Electrical and Electronics Engineers’ 14th International Conference in Paris. Part of his research concentrates on whether several processing elements can be incorporated on a single chip, known as System-On-Chip, to improve the efficiency and speed of the computing systems that we use every day, from mobile phones to video-game consoles and even medical equipment…